The Tide Services franchise brand continues to grow, blending convenience with technology.
By Andrew Carlo
Tide Services is expanding its laundry business in Chicago’s Lakeview neighborhood.
A new Tide Laundromat is open in Lakeview with a community party set for this weekend and free washes through March 14. Tide Services is a subsidiary of Procter & Gamble with the latest laundromat under the Tide Services banner opening through a franchise agreement with US Laundry LLC.
This is the fourth Tide Laundromat in Chicago and is part a huge plan from US Laundry who signed a 51-unit agreement last year. According to Tide Services, the agreement is one of the largest ever signed in the industry. US Laundry includes Executive Chairman Barry Dubin, along with industry veterans Tony and Richie Kahan and Tim Daugherty, with a strategy to drive growth through a “vision to make laundry faster, easier and more accessible for local communities,” Tide said.
“Opening a Tide Laundromat in Lakeview brings a smarter, faster way to do laundry right to the neighborhood,” said Dubin. “We wanted to create a space where people can knock out laundry in under an hour — or leave it to us — without the usual hassle.”
According to Tide Services, Tide Laundromats simplify laundry day with smart, auto-dispensing washers that use trusted P&G brands like Tide, Gain, and Downy. Users do not need bring detergent since the washing machines dose the perfect amount, with options for unscented and sensitive-skin formulas.
Guests can complete their laundry in as little as 35 minutes with self-service or opt for wash and fold delivery. The service offers convenient pickup, professional cleaning, and doorstep delivery, all easily managed through the Tide Laundromat app. The location also features free Wi-Fi, ample seating with charging stations, and accessible parking for a seamless experience.
Following a grand opening that includes free washes, food, games, prizes and a ribbon-cutting ceremony, customers can keep the savings going with a Tide Laundromat Loyalty Card.
A fifth location is scheduled to open in Chicago’s Little Village neighborhood in May and more sites planned for later this year.
Altogether, Tide Services operates more than 200 sits nationwide, while featuring 24-hour laundry, drop-off services, and a mobile app.
For more information about Tide Services franchise opportunities, visit tidefranchise.com.
