Scott Schubiger recently served as a top exec at The Picklr.
By Andrew Carlo
K9 Resorts Luxury Pet Hotel, the fast-growing pet care franchise, has made a leadership move.
The Fanwood, N.J.-based company announced that it has appointed Scott Schubiger as its new chief growth officer. In his new role, Schubiger will lead the strategic growth of K9 Resorts across the country and eventually, globally,
His responsibilities will also include identifying “business-savvy individuals” who are looking to stake their claim in the fast-growing pet care vertical, K9 Resorts said.
The pet franchise has more than 170 locations open or in development across 28 states.
Schubiger arrives at the company with over 30 years of success across franchising, technology, food and beverage, real estate, and wellness sectors. This includes leadership positions at NRD Capital, ZGrowth Partners, Massage Heights, Lunchbox Wax, Snap Fitness, Rita’s Italian Ice, and Realogy Corporation.
Most recently, he served as chief growth officer of The Picklr where he played a key role in bringing more than 70 franchisees developing over 500 units into the system and launching the franchise opportunity in Canada, Japan, Australia, and New Zealand.
“I have been interested in K9 Resorts since meeting the founders, Jason and Steven Parker, at their original location a decade ago and have continued to admire the brand from afar,” said Schubiger. “Their passion and leadership, coupled with the brand’s commitment to excellence, truly stood out. I’m excited to help expand this beloved concept, bring in new franchise partners, and fulfill the increasing demand for luxury pet care.”
Schubiger is also a lifetime dog owner how recognizes the value and need for specialized services in the pet care industry along with luxury boarding and daycare services, K9 Resorts said.
“We are looking to level-up our franchise development goals over the next few years, and Scott is the right leader to help us scale with purpose,” said Jason Parker, Co-Founder and Co-CEO of K9 Resorts. “His reputation, experience and passion for franchising make him an invaluable addition to our team. This is a full-circle moment, and we’re thrilled to have him guiding our next phase of growth.
Pet boarding expected to become a $35.8 billion industry by 2031. K9 Resorts said that it is actively seeking single and multi-unit owners to bring luxury pet boarding and daycare to their community..
In April, K9 Resorts announced a multi-franchise agreement that calls for 13 locations in Florida. The contract is with the brand’s largest group of franchisees, Luxury Pet Hotel Investments, LLC (LPHI). Two of the new locations within this agreement, Wellington and Pompano Beach, are already open to the public.
In March of 2024, LPHI made a $10 million investment into K9 Resorts. The multi-unit franchisees have the rights to open 48 locations across the country with 4 being currently open and another 5 in various stages of development.
Last October, K9 Resorts and LPHI announced they would open a location about 10 minutes away from the LAX Airport. This also marked K9 Resort’s first location near an airport.
Franchising information about K9 Resorts can be found at k9franchise.com,
