Multi-location brands can quickly manage tailor-made social media campaigns.
Staff Report
Flamel.ai, a digital marketing provider for multi-location and multi-franchise brands, has unveiled a new tool designed to assist franchisors.
According to the Cincinnati, Ohio-based tech company, the new product allows multi-brand locations to launch automated, localized social advertising campaigns for social media. Users can scale paid campaigns across all of their locations with results that are “fast, smarter, and with bigger returns,” Flamel.ai said.
“Most multi-location brands are stuck cobbling together social ads one location at a time,” said Paul Ehlinger, Founder and CEO of Flamel.ai. “We built these tools so franchise marketers can spend less time managing campaigns and more time growing their brand. Franchise brands who advertise on social media earn $5 in revenue for every $1 spent. Flamel.ai’s new release helps these businesses achieve those returns more easily than ever.”
The marketing tool is optimized by AI for the delivery of “best-in-class” results, Flamel.ai said. Social media campaigns can be launched and managed in minutes while being tailored for each market the brand serves. Flamel.Ai points to DivaDance, with over 60 franchise locations, and said the company launched personalized ads for dozens of its locations. In turn, DivaDance was able to reduce hours of setup while reaching perspective markets.
“Using Flamel feels genuinely magical,” said Joe Andosca, chief innovation officer and head of marketing at DivaDance. “It helps us pin-point which locations’ ads are thriving, where support is needed and why. Beyond visibility, it saves us an incredible amount of time and ensures brand consistency across every market when launching new campaigns, as its interface is simple, scalable and customized for franchise systems.”
Ehlinger adds, “franchise marketers are some of the hardest-working people I know, but a lot of them get stuck between a rock and a hard place when it comes to managing their responsibilities for national brand marketing and local franchisee marketing support.”
The CEO says franchise marketers “often waste their time” in five specific ways, including:
- Reinventing content for each location
- Micromanaging brand compliance
- Managing disconnected tools and data
- Pushing franchisees to build local content
- Using one-size-fits-all campaigns
Flamel.ai said this latest release integrates seamlessly into its all-in-one marketing platform, which supports organic social media, content marketing, brand compliance and local activation. Franchise marketing teams can now manage their entire social media strategy—both organic and paid—from a single, intuitive platform.
“AI changes the game. At Flamel.ai, we built tools that flip the script: create once, localize everywhere and let brand consistency run on autopilot,” Ehlinger said. “The smartest marketers are now spending less time chasing problems and more time scaling what works. With AI, they can automatically create content calendars for unenthusiastic franchise owners and have conversations with their data to better understand marketing performance across the entire brand.”
“Franchise brands are engines of economic growth, but to truly scale, they need systems that match their ambition. AI is not a future tool. It’s the tool for right now,” the CEO said.
For more information, visit flamel.ai/social-media-ads.
