Instigate, a cutting-edge agency based in Atlanta, has recently welcomed Tony Bagnulo as their new vice president of trade marketing. With over two decades of experience in the beer, wine, and spirits industry, Bagnulo is set to lead the agency’s efforts in trade strategy, program development, experiential marketing, and sales support for products catering to those 21 and older.
Having worked with top brands like Johnnie Walker, Crown Royal, Jägermeister, and Bacardi, Bagnulo’s expertise is set to propel Instigate’s initiatives forward. As a United States Army veteran, he has honed his skills in developing and executing successful trade marketing strategies, making him a valuable addition to the team.
Not only does Bagnulo bring a wealth of experience to Instigate, but he also boasts a successful track record in the industry. As the creator of the award-winning Bulrush Gin and founder of Broad Creek Spirits Group, he has demonstrated his ability to innovate and drive success in the competitive spirits market.
Instigate’s President, Richard Leslie, expressed his excitement about having Bagnulo on board, highlighting the positive impact his expertise will have on the agency’s business. Leslie’s confidence in Bagnulo’s leadership underscores the agency’s commitment to bringing new brands to market successfully.
One of Bagnulo’s first tasks at Instigate will be overseeing the retail marketing support and merchandising programs for Proof Hard Ice Cream as it continues its rapid expansion nationwide. This role showcases his strategic approach to driving growth and visibility for brands in competitive market landscapes.
Instigate prides itself on being a unique agency that combines venture capital with culture creation, resulting in innovative solutions for their clients. Their approach to shared success with clients sets them apart in the industry, while their commitment to excellence ensures that they deliver results that surpass expectations.
For more information about Instigate and their newest addition, Tony Bagnulo, visit their website at http://www.instigate.agency. Stay tuned for exciting developments as Bagnulo leads the trade marketing efforts for Instigate, setting the stage for success in the spirits industry.
Photo: Instigate, PR Newswire
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