Michael Dore, the Managing Partner of K9 Resorts, shares his journey into franchise ownership in the service sector in this insightful interview. With 3 units open, 1 under construction, and plans for 4 more in the future, Dore’s experience in the world of franchising offers valuable insights for aspiring entrepreneurs.
Dore emphasizes the importance of customer service in the service sector, highlighting how offering great service can not only streamline customers’ days but also lead to a loyal customer base. He explains that in service brand franchising, the focus is on the customer’s needs, making it essential to sell not just a product but an experience.
Choosing a service brand, according to Dore, allows franchise owners to control their own results by focusing on the basics and providing a “Wow” experience to customers. By consistently offering great service, businesses can grow a loyal customer base that will serve as advocates in the community, driving further expansion.
For anyone considering a service brand franchise, Dore recommends aligning your passion and personality with the job. If customer service is a true passion, a service brand may be a great fit. Dore believes that the more passionate you are about helping others and improving their lives, the more successful you will be as a service brand franchise owner.
Overall, Dore’s experience with K9 Resorts showcases the benefits of choosing a service brand in franchising, emphasizing the importance of customer service and personal alignment with the brand’s values. For entrepreneurs looking to enter the service sector, Dore’s insights offer valuable advice on building a successful franchise business.
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