Jewett-Cameron Trading Company Ltd. (NASDAQ: JCTCF) has recently launched in-store merchandiser displays in major home improvement retailers for their integrated steel framework for wood fences. The displays were initially trialed in the Southern California region during the spring of 2024 and have since expanded to more stores throughout the summer. Due to the overwhelming success of the trial, additional regions are scheduled to be included in a larger roll-out starting in September 2024.
According to Mike Siuda, Vice President of Sales and Marketing at Jewett Cameron, the in-store merchandisers are a testament to the company’s commitment to customer satisfaction and product excellence. The positive response from customers has been tremendous, leading to an increase in product sales in participating stores. Regional merchant managers in other areas have taken notice and have requested the addition of these merchandisers in their stores as well.
Jewett Cameron offers a range of innovative steel products designed to enhance wood fences and gates, including the Adjust-A-Gate® and Lifetime Steel Post®. These products are crafted to simplify fence construction while ensuring durability and long-term performance. The Adjust-A-Gate® full steel frame gate has been a favorite among customers and has been commercialized in its own custom merchandiser display. The Lifetime Steel Post®, introduced around 7 years ago, continues to experience year-over-year sales growth.
Historically, steel fence post products were sold separately from steel chain link fence products in a different aisle. The new in-store merchandisers strategically place gate systems alongside Lifetime Steel Post® in the lumber aisle of major home centers. This placement allows professionals and DIY enthusiasts to conveniently access all necessary steel components for gate and wood fence construction in one spot.
Jewett-Cameron Trading Company is a holding company based in North Plains, Oregon. The company’s business includes the manufacturing and distribution of patented specialty metal and sustainable bag products, as well as wholesale distribution of wood products. Some of the notable brands under the company’s umbrella include Lucky Dog®, Adjust-A-Gate™, Fit-Right®, and Lifetime Post™.
For more information about Jewett-Cameron Trading Company Ltd. and its products, visit their website at http://www.jewettcameron.com. For inquiries, you can contact Chad Summers, President & CEO, at (503) 647-0110. Stay updated on the latest news and product updates from Jewett-Cameron by following them on their social media channels.
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