Gabby Wong, CEO of FranConnect, has been appointed to serve on the Board of Directors for the International Franchise Association (IFA). With nearly 30 years of experience in the franchising sector, Gabby’s expertise will help drive the association forward at a pivotal time for the industry. She will join fifteen other new directors at the 2025 IFA Annual Convention in February, representing the oldest and largest global trade association for franchising.
Gabby has a proven track record of success, leading FranConnect to 5X revenue growth over the last six years. Under her leadership, the company continues to provide top-tier solutions for franchise and multi-location businesses, with over 300 employees globally and serving nearly 1500 brands and 1 million locations worldwide. Gabby’s experience in M&A, corporate strategy, product innovation, customer success, marketing, and sales make her a valuable addition to the IFA Board of Directors.
As Gabby expressed her honor in joining the board, she emphasized FranConnect’s commitment to helping brands achieve operational excellence, growth, and success. The 2025 IFA Board of Directors consists of members from various sectors of the franchising industry, providing diverse perspectives and guidance to the association on key initiatives. Steve Hockett, Chair of the IFA Board of Directors and CEO of Great Clips, highlighted the dedication of the board members to the franchise business model and its impact on communities across the U.S.
Joining the IFA Board of Directors is a significant opportunity to contribute to the future success of franchising, as noted by Steve Hockett. The board members, including Gabby Wong, are committed to driving the industry’s growth and addressing its challenges in the years to come. Stay updated on industry news and updates by following Martech News on Google News for more information on the latest in franchising and marketing technology advancements.
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