The 2024 Multi-Unit Franchising Convention is gearing up to host industry leaders in franchising, including Tony Lutfi, CEO and Founder of MarLu Investment Group, who will be a panelist in the Enterprise Growth session. Lutfi, an accomplished franchisee of Batteries Plus in Phoenix, is set to share his insights on identifying the next big brand or category for enterprise expansion.
With over four decades of experience in the franchising space, Lutfi has successfully grown his enterprise to 243 franchised businesses across 11 states. In his latest venture, he acquired 11 Batteries Plus stores in Phoenix and signed a multi-unit deal to add 7 more locations to the area. Along with Batteries Plus, Lutfi has worked with renowned brands such as Arby’s, Church’s Chicken, and TGI Friday’s, among others.
The general session at the convention will focus on strategies for vetting emerging brands and industries, anticipating their success criteria, and seamlessly integrating new brands into an expanding enterprise. Lutfi, along with other industry experts, will share actionable steps for driving growth in the franchising industry.
As a panelist at the convention, Lutfi expressed his excitement for the opportunity to contribute his expertise and collaborate with fellow franchise professionals. The Multi-Unit Franchising Convention serves as a vital platform for networking, knowledge-sharing, and exploring the latest trends in the franchise industry.
Batteries Plus, a leading omnichannel retailer of batteries and specialty light bulbs, has over 800 store locations nationwide. The brand has been recognized for its remarkable performance and outstanding growth in the franchising industry. As a franchisee of Batteries Plus, Lutfi is well-positioned to offer valuable insights to attendees at the convention.
For more information on Batteries Plus and its franchise opportunities, visit their official website. The Multi-Unit Franchising Convention is set to kick off on March 19th in Las Vegas, Nevada, offering attendees the chance to connect with dynamic leaders like Tony Lutfi and gain valuable insights into driving growth in the franchising industry.
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