The dream of a proven end-to-end support system for businesses in the franchise marketplace may be approaching reality.
Franchise FastLane, the largest franchise sales organization in the United States, announced its acquisition of consulting firm Franchise Creator this Wednesday. The two companies will continue to operate as separate brands, but both will be able to deliver additional services thanks to the new relationship.
The goal of the acquisition is to create a team that can serve as a one-stop shop for all things franchising, from the earliest stages of brand development to ongoing optimization services for mature franchisors.
“This acquisition represents an exciting step in Franchise FastLane’s evolution, said Tim Koch, President & COO of Franchise Fastlane. “We are building more than a franchise sales organization, we are building the first end-to-end franchise services business, capable of working with brands from their formation through maturity.”
Founded in 2017, Franchise FastLane provides a fully outsourced development model that enables franchisors to grow confidently without their own dedicated franchise sales and recruitment team. They also offer the CarPool program, which includes extensive coaching and support for businesses who want to keep franchise development in-house.
Franchise Creator brings extensive experience working with early-stage brands to Franchise FastLane’s portfolio, having helped more than 1,000 brands expand through franchising since 2011. They use a proprietary 90-day development process that they can apply to turn any business into a franchise system.
“From day one, Franchise Creator has been about helping founders turn great ideas into real, viable franchise brands,” said Hossein Kasmai, CEO & Founder of Franchise Creator. “Franchise FastLane shares that same belief, and they bring the resources, experience, and platform to help our clients go further, faster. This partnership allows us to stay true to who we are while expanding what’s possible for our team and the founders we serve.”
Franchise Fastlane’s owner, Southfield Capital, touted the acquisition as a key step forward for the company.
“This acquisition aligns perfectly with Franchise FastLane’s long-term strategy of building a differentiated, vertically integrated platform across the franchising lifecycle. By expanding upstream into early-stage brand creation and readiness, Franchise FastLane is strengthening its recurring revenue profile, improving brand quality entering development, and building a more durable enterprise,” said Southfield Capital Principal Josh Sylvan.
For more information about Franchise Fastlane’s approach, you can visit https://franchisefastlane.com.
