Tervor Robinson named head of franchise development.
Skiptown, a tech-focused dog care franchise, has reached its first agreement shortly after launching a new franchise program.
The company announced a new franchise program in October. Now the brand has reached a multi-unit agreement in the Charlotte, North Carolina market. Skiptown is based in Charlotte.
“The demand for reliable, high-quality pet care has never been stronger, driven by record pet ownership, lifestyle shifts, and evolving expectations from today’s pet parents,” said Mike Rotondo, CEO of Skiptown. “Skiptown is meeting that demand with a modern concept that blends technology, experience, and community, while creating long-term opportunities for franchise partners.”
Offerings from Skiptown include a proprietary technology stack, which provides consistent communication, seamless check-ins, and real-time updates, while franchisees benefit from increased operational efficiencies and tools designed to support multi-unit growth.
Skiptown has outlined additional “pet-forward” markets for growth, including Florida, Texas, Colorado, and Georgia. The company said in these markets “demand for premium, community-driven pup care experiences continue to rise.”
Altogether, Skiptown said that is targeting 20 new franchise agreements this year, and aiming to open one of the units under the first multi-unit agreement. The company currently has locations in Charlotte, Atlanta, and Denver.
To support its national expansion, Skiptown announced the addition of Trevor Robinson as head of franchise development. Robinson brings more than two decades of experience in franchising, where he played a key role in driving franchise growth and supporting operators across the system. Robinson is also a former multi-unit franchisee.
Robinson will lead franchisee recruitment, market expansion, and development strategy as the brand scales nationwide Skiptown said.. Outside of work, Robinson and his family foster dogs, underscoring his personal passion for pet care and alignment with the Skiptown mission of “creating exceptional care experiences” for dogs and families.
“What drew me to Skiptown was their authentic passion for pups and their people,” said Robinson. “That mission is backed by a tech-forward platform, diversified revenue streams, and a strong system that creates an opportunity for franchise partners entering a resilient and growing category.”
For information about franchise opportunities with Skiptown, visit https://skiptown.io/franchising/.
