The business center franchise looks to reduce upfront costs and simplify operations.
By Andrew Carlo
AlphaGraphics, a business center franchise specializing in printing and marketing solutions, has introduced its “New Business Center Pathway.”
According to AlphaGraphics, this is a new franchise model designed to make business ownership more accessible by reducing upfront investment requirements and simplifying operations for new entrepreneurs.
The brand also says it has developed a more cohesive, experience-driven onboarding program. This initiative directly addresses early-stage challenges such as hiring staff, technology, and targeted marketing efforts.
“In the past, new center owners often faced a steep learning curve as they managed operations, sales, marketing and systems integration all at once. Recognizing this challenge, AlphaGraphics “We’ve designed this program to help new owners hit the ground running,” said Bill McPherson, AlphaGraphics vice president of retail network development. “The New Business Center Pathway offers the lowest possible investment with the highest potential return, creating a strong foundation for motivated franchise owners.”
Through the latest program, AlphaGraphics is providing franchise owners with comprehensive, hands-on training along with personalized sales coaching and tailored marketing support designed to help them strive for profitability within their first year of operation. This includes reduced operating costs, such as royalties and marketing, for a new franchisee during the first year.
To qualify for this new model and incentives, investors need to have a net worth of $400,000 and liquid assets available to invest of $100,000. No prior printing or graphics experience is required.
“This program reflects our commitment to evolving alongside the needs of today’s entrepreneurs,” McPherson said. “We’re removing traditional barriers to entry and giving franchisees the structure, flexibility and confidence they need to thrive in a competitive marketplace.”
Founded in 1970 and franchising since 1979, AlphaGraphics has grown into one of the largest U.S.-based networks of locally owned and operated business centers offering a complete range of print, visual communications, and marketing products. The company operates more than 285 locations in six countries including the United States, United Kingdom, Brazil, China, Saudi Arabia, and Spain.
Business solutions provided by AlphaGraphics range from full-service digital, offset, and large format printing to design services; mailing; one-to-one marketing solutions; promotional products; and web to print solutions.
For more information about AlphaGraphics franchise opportunities, visit http://www.alphagraphicsfranchise.com.
